How are “Mad Men”’s Joan Holloway and former U.S. Secretary of State Madeleine Albright alike? You might not think they have much in common. But, according to a new study, these women both successfully use feminine charm to get what they want. The research, lead by Dr. Laura Kray, provides the first-ever academic look at the notion of feminine charm, and its potential economic benefits. Striking the right balance between friendliness and flirtation may be a woman’s secret weapon for a successful negotiation. The study found that employing the right technique can boost a woman’s chance of success in a [...]

