Groupon Inc shares fell a lot more than seven % on Tuesday on problem merchants might not operate a great deal a lot more of the company’s every day deals in coming months.
Susquehanna Economic Group and everyday offer market tracking company Yipit surveyed almost four hundred merchants not too long ago about their encounters operating everyday deals with Groupon, LivingSocial and other suppliers.
An average of 8 out of 10 merchants liked operating with daily offer businesses, the study found.
However, it also discovered that fifty two % of the surveyed merchants are presently not preparing to function bargains in the subsequent six months. Nearly 24 % of the merchants intend to feature only 1 offer in the subsequent 6 months, the poll also identified.
Groupon shares were down seven.3 percent at $19.13 during morning investing on Tuesday, beneath the company’s first manifeste supplying price of $20.
(Reporting by Alistair Barr, modifying by Dave Zimmerman Reuters Messaging: email@example.com e-mail: firstname.lastname@example.org one 415 677 2544)